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Berkshire Brands Features - Love's Beauty Essentials

Berkshire Brands Features - Love's Beauty Essentials

Here at Shire City Herbals, we've always been all about small & local businesses, because that's what we are. Getting a humble business start at a local holiday crafter show has shown us that the power of a supportive community means everything, and there's nothing we can't do if we lift each other up.

We're thrilled to bring you a selection of products from LaToya at Love's Beauty Essentials, a local aesthetician who creates clean, vegan self-care products. LaToya previously ran a salon and facial spa here in Pittsfield until a flood in her space unfortunately forced her to close down in October 2019.

While she had her salon, she had been making some products to use on her clients during their appointments, but hadn't ever made enough to sell. After the salon closed and the pandemic hit, LaToya made a gift kit specifically for a friend and posted a photo on social media. Soon, her phone was blowing up with requests to buy that kit, and Love's Beauty Essentials was born!

LaToya focuses on creating products that fit with her clean living, vegan lifestyle. She believes that we have to offer our bodies only the best, inside and out (and we agree!). 

We'll be offering a limited supply of LaToya’s  413 Pain Relief Body Butter, Hair Growth Oil, and Drift Away Scrub. Latoya loves the 413 Pain Relief Body Butter for all-over aches, Hair Growth oil for nourishing the hair and scalp (and even nails - try it on your cuticles!), and Drift Away Scrub for much-deserved relaxation.

If you know of any local Berkshire businesses that you'd love to see us partner with and feature, let us know in the comments below!



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